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      <image:title>Blog - Parthenon Pictures Wins Telly Award 2026 - Make it stand out</image:title>
      <image:caption>Actor Matthew Nichols in the commercial spot “Witness”</image:caption>
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    <lastmod>2026-04-21</lastmod>
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      <image:title>Blog - The Myth of Going Viral (And What Actually Builds a Career) - Make it stand out</image:title>
      <image:caption>Authentic moments land heavier than trends.</image:caption>
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    <loc>https://www.parthenon-pictures.com/blog/how-to-make-cinematic-work</loc>
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    <lastmod>2026-04-20</lastmod>
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      <image:title>Blog - How to create Cinematic Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - How to create Cinematic Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Screenwriting Best Practices - Make it stand out</image:title>
      <image:caption>Let your actor discover the way they will perform the line.</image:caption>
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      <image:title>Blog - Screenwriting Best Practices - Make it stand out</image:title>
      <image:caption>Orphan words tend to happen in your first draft.</image:caption>
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    <lastmod>2026-02-24</lastmod>
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      <image:title>Blog - How To “Drive” Your Narrative Forward - Make it stand out</image:title>
      <image:caption>Emotional stakes = Interesting moments.</image:caption>
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      <image:title>Blog - How To “Drive” Your Narrative Forward - Make it stand out</image:title>
      <image:caption>Before you start writing, know your characters want and need.</image:caption>
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      <image:title>Blog - How To “Drive” Your Narrative Forward - Make it stand out</image:title>
      <image:caption>Whatever genre you are working on, these lessons matter.</image:caption>
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    <lastmod>2026-02-17</lastmod>
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      <image:title>Blog - Confronting Fear in Filmmaking (And Why It Might Be Your Greatest Tool) - Make it stand out</image:title>
      <image:caption>Use your fear as a tool.</image:caption>
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      <image:title>Blog - Confronting Fear in Filmmaking (And Why It Might Be Your Greatest Tool) - Make it stand out</image:title>
      <image:caption>Keep your standards high, and it will become second nature.</image:caption>
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      <image:title>Blog - Confronting Fear in Filmmaking (And Why It Might Be Your Greatest Tool) - Make it stand out</image:title>
      <image:caption>You’re not alone! Trust in your crew.</image:caption>
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      <image:title>Blog - The Short Films I Didn’t Realize I’d Already Made - Make it stand out</image:title>
      <image:caption>Relationships with your crew are so important, I promise it will make your work substantially better.</image:caption>
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      <image:title>Blog - The Short Films I Didn’t Realize I’d Already Made - Make it stand out</image:title>
      <image:caption>This BTS shot could easily be from a narrative film instead of a commercial.</image:caption>
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      <image:title>Blog - The Short Films I Didn’t Realize I’d Already Made - Make it stand out</image:title>
      <image:caption>Respect the process.</image:caption>
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      <image:title>Blog - The Myth of the “Perfect” First Draft (And Why It’s Holding You Back) - Make it stand out</image:title>
      <image:caption>Everyone wants to get to this moment, executing the script on set. But trust the process.</image:caption>
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      <image:title>Blog - The Myth of the “Perfect” First Draft (And Why It’s Holding You Back) - Make it stand out</image:title>
      <image:caption>Here is a script that has been written and re-written over a decade.</image:caption>
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    <lastmod>2026-01-27</lastmod>
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      <image:title>Blog - Why Pivoting on Set Isn’t a Failure (It’s Where the Magic Happens) - Make it stand out</image:title>
      <image:caption>Great directing is great decision making.</image:caption>
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      <image:title>Blog - Why Pivoting on Set Isn’t a Failure (It’s Where the Magic Happens) - Make it stand out</image:title>
      <image:caption>Your script will be tested on set. Be willing to pivot without sacrificing your vision.</image:caption>
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      <image:title>Blog - Why Pivoting on Set Isn’t a Failure (It’s Where the Magic Happens) - Make it stand out</image:title>
      <image:caption>A photo of me about to have a nervous breakdown when something is not going according to plan.</image:caption>
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      <image:title>Blog - Why Pivoting on Set Isn’t a Failure (It’s Where the Magic Happens) - Make it stand out</image:title>
      <image:caption>Finding those moments in the edit bay is what makes you believe in movie magic.</image:caption>
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    <lastmod>2026-01-20</lastmod>
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      <image:title>Blog - What I Learned Filming with Rain on a Low Budget Commercial - Make it stand out</image:title>
      <image:caption>On set of our latest commercial for ProJump.</image:caption>
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      <image:title>Blog - What I Learned Filming with Rain on a Low Budget Commercial - Make it stand out</image:title>
      <image:caption>Our RED Komodo X and DZO Arles lens ready to take on the storm.</image:caption>
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      <image:title>Blog - What I Learned Filming with Rain on a Low Budget Commercial - Make it stand out</image:title>
      <image:caption>You forget how quickly you get SOAKED when you are standing under water being dumped on you.</image:caption>
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      <image:title>Blog - What I Learned Filming with Rain on a Low Budget Commercial - Make it stand out</image:title>
      <image:caption>Gotta cover your Director of Photography too.</image:caption>
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      <image:title>Blog - What I Learned Filming with Rain on a Low Budget Commercial - Make it stand out</image:title>
      <image:caption>A 12×12 silk helped control our highlights.</image:caption>
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    <lastmod>2026-01-12</lastmod>
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      <image:title>Blog - My Process for Casting Actors (And What I Wish More Actors Knew) - Make it stand out</image:title>
      <image:caption>Translating a character to a performance is truly an artform.</image:caption>
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      <image:title>Blog - My Process for Casting Actors (And What I Wish More Actors Knew) - Make it stand out</image:title>
      <image:caption>Actors, listen up! You might even get lucky and get new headshots while on set!</image:caption>
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      <image:title>Blog - My Process for Casting Actors (And What I Wish More Actors Knew) - Make it stand out</image:title>
      <image:caption>The difference between landing a roll and losing out can be as simple as failing to reveal your own authenticity.</image:caption>
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    <lastmod>2026-01-08</lastmod>
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      <image:title>Blog - 5 items I Keep in My Filmmaking Toolkit That Make My Life So Much Easier - Make it stand out</image:title>
      <image:caption>Don’t worry, one of them is not going to be an Arri Alexa.</image:caption>
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      <image:title>Blog - 5 items I Keep in My Filmmaking Toolkit That Make My Life So Much Easier - Make it stand out</image:title>
      <image:caption>The Type S Air Duster has saved the day MANY times on our sets where dust is imminent.</image:caption>
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      <image:title>Blog - 5 items I Keep in My Filmmaking Toolkit That Make My Life So Much Easier - Make it stand out</image:title>
      <image:caption>A light meter is a DP’s best friend.</image:caption>
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    <loc>https://www.parthenon-pictures.com/blog/how-to-build-trust-with-your-crew-as-a-director</loc>
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    <lastmod>2025-12-30</lastmod>
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      <image:title>Blog - How to Build Trust With Your Crew as a Director - Make it stand out</image:title>
      <image:caption>Collaboration between DP Ryan Leuning and Director Dimitri Lazaris.</image:caption>
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      <image:title>Blog - How to Build Trust With Your Crew as a Director - Make it stand out</image:title>
      <image:caption>You can purchase this and more from our Parthenon Store!</image:caption>
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    <lastmod>2025-12-29</lastmod>
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      <image:title>Blog - Why Directors Should Understand Every Role on Set - Make it stand out</image:title>
      <image:caption>Knowing the basics of cinematography allows you to collaborate stronger.</image:caption>
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    <loc>https://www.parthenon-pictures.com/blog/what-makes-personal-storytelling-so-powerful-in-film</loc>
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    <lastmod>2025-12-22</lastmod>
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      <image:title>Blog - What Makes Personal Storytelling So Powerful in Film? - Make it stand out</image:title>
      <image:caption>Cynthia Lazaris holding the wax head of Bob Hope.</image:caption>
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      <image:title>Blog - What Makes Personal Storytelling So Powerful in Film? - Make it stand out</image:title>
      <image:caption>Scarecrow wax figure from the “Wizard of Oz”</image:caption>
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    <lastmod>2025-12-09</lastmod>
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      <image:title>Blog - Why Filmmakers Should Surround Themselves with Inspiration - Make it stand out</image:title>
      <image:caption>This is in my living room- The wax figures of the “Wizard of Oz” from Movieland Wax Musuem</image:caption>
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